You all know that I love Tibi. But it's not just the clothes, it's the essence of the philosophy of creative pragmatism that resonates deeply with me. Founded in 1997 by Amy Smilovic, Tibi tells an intriguing story of fusing heritage with the contemporary, infusing each piece with a sense of chill, modernity and timeless elegance.

What sets Tibi apart is its ability to seamlessly blend creativity with practicality. Each garment speaks volumes of personal expression while remaining effortlessly wearable. It's about finding pieces that not only make a statement, but also serve as versatile staples in your wardrobe, allowing you to easily navigate the complexities of everyday life. From the signature Stella pants to the Liam blazer, Tibi offers a curated selection of pieces that exude confidence and sophistication. Crafted from luxurious materials, these pieces are designed to stand the test of time, ensuring you not only look good, but feel good.

But beyond aesthetics and quality, what really draws me to Tibi is its authenticity and commitment to integrity. Amy Smilovic's vision shines through in every collection and reflects a deep understanding of what women want and need in their wardrobes. It's about more than just selling clothes – it's about cultivating a sense of trust and connection with each customer, ensuring they feel seen, heard and valued.

So let me share a little personal anecdote that solidifies my love for this brand. Back in 2016, just two weeks before my wedding, I found myself in a bit of a fashion dilemma. Despite all the planning, I realized I was missing the perfect top for my big day. So, on a whirlwind trip to New York City with wedding prep in full swing, I headed straight to the Tibi Soho store. And guess what? As if fate had orchestrated it all, I found the one. I said "I do" in a stunning Tibi top that not only made me feel beautiful, but also added a touch of modern sophistication to my special day.

After that experience, my appreciation for Tibi has deepened beyond the fabulous clothes to a true friendship with Amy Smilovic. Our connection has been strengthened by our shared interest in fashion, creativity and commitment to quality. It's heartwarming to see how our mutual passion has brought us closer and reminds me of the importance of authentic relationships in the fashion world. As I curate the collections at „the store by schneeweiss“, Tibi will continue to be a key element, representing not only our shared aesthetic, but also the lasting friendship that enriches our lives and those of our customers.

So if you're looking for pieces that marry style with substance, look no further than Tibi. With its unique blend of creativity, pragmatism and timeless elegance, Tibi invites you to embrace your individuality and express yourself with confidence. Trust me, you won't be disappointed.

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